The LHT Team7 days ago4 min readHow AI and Gamification Can Turn Customers into Brand AdvocatesWe live in a hyper-connected world, and as a result, customer engagement isn’t just about repeat purchases or accumulated points....
The LHT TeamSep 1110 min readThe Cost of Inaction in Retail: Why Strategic Innovation is EssentialIntroduction In today's retail and e-commerce landscape, uncertainty is the norm. From global pandemics to supply chain disruptions and...
Peter ConstantineAug 2217 min readBeyond Customer Loyalty: The Profound Impact of Customer Devotion Part 2In Part 1 , we delved into the fundamental differences between customer loyalty and customer devotion. We examined loyalty as a valuable...
Peter ConstantineAug 1512 min readBeyond Customer Loyalty: The Profound Impact of Customer DevotionPart 1 Customer Loyalty vs. Customer Devotion In today’s competitive marketplace, the relationship between customers and brands is more...
The LHT TeamJul 2310 min readThe Importance of Creating a Brand-Centric Community - Part 2Introduction In the first part of our series, we discussed the vital role of brand-centric communities in fostering customer loyalty,...
The LHT TeamJul 177 min readThe Importance of Creating a Brand-Centric Community - Part 1Introduction In today's competitive market, brand loyalty and customer engagement have emerged as critical drivers of business success....